Exploring archery's roots / by Silas Crews

I wasn't sure what to expect as I drove across Pennsylvania to the Eastern Traditional Archery Rendezvous (aka E.T.A.R). I've been to a few archery tournaments that host hundreds of archers, but to see archers camping, to see archers hiking up and down ski hills and no one keeping score... this was not the archery story I expected to tell.  

The audience response was also not exactly what I expected. This has been Lancaster Archery Supply's most successful short film project to date, seeing more than 58K views and 740 shares on Facebook in the first month.